RECYCLE MY ELECTRONICS

ADVERTISING | PACKAGING | COPYWRITING | GUERRILLA

Pentawards Bronze for Student Concepts, Sustainable Design 2022
The Jim Rimmer Community Scholarship for Design Award 2019

Electronics + Gorillas

Few people are aware that conflict mining for the rare earth minerals essential for digital
devices can threaten Great Ape habitat. Increasing awareness and promoting recycling
electronics that capture those minerals for reuse helps protect their home in the Jungle.
Who knew that electronics could look like a gorilla?